Trade shows are the ideal venue to advertise your niche and make industry networking connections. Your prospective customers will be spending a lot of time in your booth, so your flooring needs to be on point. Good flooring can also elevate your booth. With that in mind, read on for some great trade show booth flooring ideas for your next trade show
Contact us today to discuss trade show marketing by Oser Communication Group!
Basic Trade Show Flooring Options
Flooring for trade shows should have a couple of key points to keep in mind:
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Flooring needs to be comfortable to stand on for extended periods
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Flooring should be durable enough to handle foot traffic and displays
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Flooring must be easy to set up, break down, move, and store
Pretty much every flooring option on offer can be customized with the colors and layout you want, so functionality should be your main consideration.
1. Foam Tiles
Foam tiling is probably the simplest and most versatile option. Foam tiles exist in a wide range of shapes and typically have pre-cut interlocking tiles so you can piece them together like a large puzzle, making installation and removal a cinch. Foam is also impact safe, so it makes a good choice if your booth visitors will be doing physical activity.
2. Carpet Tiles
Carpet tiling is another flexible flooring that gives a sense of sophistication and class. With the right carpeting selection, your booth can give the impression of a high-end office interior. Carpet tiling is also more efficient than traditional carpets as you can piece them together rather than cutting carpets to fill space.
3. Rubber Panels
Rubber panels are extremely tough with high durability so they fit the bills if your booth has heavy displays or is expecting a lot of foot traffic. High-quality rubber panels are virtually waterproof, slip-resistant, and easy to clean with soap and water. You can also buy 100% recycled rubber tiles, and rubber’s insulation properties can make it safer if you expect to run displays with electrical components or products.
4. Vinyl Flooring
Rollable vinyl flooring is great for making a seamless trade show booth flooring that you can simply roll up at the end of the day. You can also print virtually any design you want on vinyl flooring, and the ease of installation makes them a good option if you want your trade show booth floor to incorporate your business’s brand image, logos, or symbols.
5. Turf
Turf and artificial grasses are perfect for businesses that trade in outdoor products and brands. For example, if you run a golf equipment brand, a turf flooring setup will give visitors an option to test out your products in a semi-realistic environment.
Trade Show Marketing & Advertising
If you would like to discuss more trade show booth flooring ideas and trade show booth ideas, contact Oser Communications Group online or give us a call today at (520) 721-1300 to schedule a consultation!
